J.V©
Art direction
that moves culture.
Campaigns, identities and images for brands that want to be felt, not only seen. Selected work 2023–2025.
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— a short note
Since I was sixteen, I've been making brands look like something you'd want to keep looking at. Nine years, agencies of every size, one obsession: the image that stays.
NowArt Director at Galeria.ag, São Paulo. Campaigns, brand platforms and visual systems for Itaú and others.
RecognitionCannes Lions, El Ojo de Iberoamérica, Effie Awards, Brazilian Creative Club.
São Paulo · 2025
About
I'm João Batista, Art Director and Graphic Designer, currently at Galeria.ag.
Based in São Paulo, I've been in advertising since I was 16, inspired by watching my parents start a little agency in our backyard.
In 2018, during my first year of college, I decided to jump into the job market. Since then, I've worked at agencies of all sizes, taking on different roles and projects, always in the creative area and art direction.
Over the years, I've had the chance to create for brands like Itaú, Smiles (GOL), Swift, Petronas, Vivo, McDonald's, Perdigão, Resso (TikTok), Nestlé, Petrobras, and a bunch of others.
Outside of work, I'm into sports, paintball and triathlon.
Experience
- Galeria Agency, São Paulo · 2021 – now
- DPZ&T (now DPZ), São Paulo · 2021
- CantaCom, São Paulo · 2019 – 2021
- Socci, São Paulo · 2018 – 2019
- Small agency, my parents · 2016 – 2018
Recognitions
- Cannes Lions · 1× Bronze, 2× Shortlist
- El Ojo de Iberoamérica · 1× Oro, 1× Plata, 2× Bronce
- Effie Awards · 2× Silver
- PPA · 2× Shortlist
- Brazilian Creative Club · 4× Shortlist
Education
- Advertising · Faculdade Cásper Líbero · 2017 – 2020
- Art Direction with Eduardo Sacramento · Tapa no Portifa · 2019
- Motion Type · Domestika with Christophe Zidler · 2018